matcco/rhyyppa Limited Liability  Incorporated.,

Europe, Middle East, Asian Regions

Publisher: matccopublishers : The Information & Technology Publishing Group

Associate Member of World Wide Web Chamber of Commerce


Marketing tie-up:

Why Advertise in  matcco publications and Global Lifestyle Online Business Magazines? 

Lifestyle Online Business Magazine reflects the dynamic lifestyles of affluent, active   day - today life. With world class editorial (five languages) and advertising content tailored   specifically for the frequent  travel, tourism, healthcare and trade, Lifestyle Online Magazine is a vital    medium for   targeting a receptive audience with considerable buying power. Capture   the attention of upscale business, healthcare or leisure travelers in any or all of our   worldwide markets.

Annual Readership for all our publications -  approximately:  87,572,800

For advertising   information regarding a specific city   coverage, contact your account   executive or your local Lifestyle Online Magazine associates. 

Your Target Is Our Reader……………….

 Experience the power of a premier   visitor publication that delivers   exceptional business and consumer prospects. Lifestyle Online Magazine is a trusted source of   information for more than 85 million   sophisticated business and leisure   travelers annually. Their household   incomes, education levels and   occupations are reflective of an upscale   audience.

  Demographics:   Average Household Income  $105,000

  Attended College:       88%

  Professional/Managerial   Occupation:  64%

  Median Age:          41


CREATIVE POLICIES


Three creative maximum per keyword
15 creative maximum per campaign
One creative change per week

GENERAL


HTML refresh commands on jump pages are not accepted.
The user must be able to go back to the matcco/rhyyppalli site in one click.
Persistent Pop-ups are not accepted

TURNAROUND TIME



Three Business Days:
New Campaign
Creative Change (non-rich media)
Campaign Change

Five Business Days:
HTML Ads

10 Business Days:
Approval process of new Third Party Server

 


IMAGES



Banner - 468 x 60, 12k max, animated, html accepted


Cat - 468 x 100, 12k max, animated, html accepted


230x33 - 4K max, animation, html accepted


145x60 - 4K max, no animation, html accepted


Button - 120 x 60, 4k max, animated, html accepted


Mini - 110 x 50, 4k max, animated, html accepted


Small - 88 x 31, 3k max, no animation


Square - 87 x 87, 4k max, no animation


Adult Square - 125 x 125, 8k max, html accepted
Interstitial - 600 x 400, 60k max, animated (10 sec max)

TEXTLINKS


DP Promo Box - 35 characters per line, 1 line max
GP Spotlight Shops - 16x16 icon, 17 characters max, 1 line max
HT Promo Box - 70 characters per line, 1 line max
DP Results Box - line 1: 30 characters, line 2: company's name; 2 lines max
DP Results Sidebar - 30 characters per line, 4 lines max
MC Results Sidebar - 18 characters per line, 4 lines max
WM Sidebar - 18 characters per line, 3 lines max
HT Seasonal Text Box - 20 characters per line, 2 lines max
HT Featured Sites - 15 characters per line, 1 line max
MC Suggests - Company's name only, 1 line max


ACCEPTED MEDIA TYPES


GIF
JPEG
GIF89
HTML


IMAGES



Banner - 468 x 60, 12k max, animated, html accepted


Cat - 468 x 100, 12k max, animated, html accepted


230x33 - 4K max, animation, html accepted


145x60 - 4K max, no animation, html accepted


Button - 120 x 60, 4k max, animated, html accepted


Mini - 110 x 50, 4k max, animated, html accepted


Small - 88 x 31, 3k max, no animation


Square - 87 x 87, 4k max, no animation


Adult Square - 125 x 125, 8k max, html accepted
Interstitial - 600 x 400, 60k max, animated (10 sec max)


 TEXTLINKS


DP Promo Box - 35 characters per line, 1 line max
GP Spotlight Shops - 16x16 icon, 17 characters max, 1 line max
HT Promo Box - 70 characters per line, 1 line max
DP Results Box - line 1: 30 characters, line 2: company's name; 2 lines max
DP Results Sidebar - 30 characters per line, 4 lines max
MC Results Sidebar - 18 characters per line, 4 lines max
WM Sidebar - 18 characters per line, 3 lines max
HT Seasonal Text Box - 20 characters per line, 2 lines max
HT Featured Sites - 15 characters per line, 1 line max
MC Suggests - Company's name only, 1 line max


ACCEPTED MEDIA TYPES


GIF
JPEG
GIF89
HTML

 

matcco/rhyyppalli must certify all third party agencies before their ads are allowed to run on the matcco/rhyyppalli Network. This certification allows us to guarantee an acceptable level of service and dependability to our online community and advertisers. Note: Remote ad servers cannot be used with the PlaySite Java client, due to Java security limitations.

Certification Process

Upon successful completion of the following process, the third party will be added to the matcco/rhyyppalli List of Certified Ad Partners. Please allow 10 business days to complete the certification process in its entirety.

Information Gathering

Certification begins with  a survey of the capabilities of the third party. In addition, a set of image and click-through URLs must be provided for each ad and will be used in the matcco/rhyyppalli testing process. Any customization (see Customization below) required by the client advertiser or the remote server must be specified at this time.

Ad Validation

All ad images are inspected to ensure they conform to the matcco/rhyyppalli Ad Specifications, as defined for each Web site.

Testing

The supplied ads will be subjected to production level traffic at unspecified intervals within the test period. During these tests the remote ad server must respond to image and click-through requests within an acceptable time frame. The advertising client and third party are asked to formally accept an agreement of liability (see below). Test URLs must remain active throughout the campaign to allow ongoing testing to occur without disturbing campaign impression tracking.

Customization

It is possible to send customized information along with the image and click- through requests. Some examples of customized information include: date/time stamp, unique identifier, or list of keywords used in search page. Please contact our Sales Manager to assess feasibility of specific customization requests as they arise, as the custom information available may be dependent on ad location.

Accountability

All impressions billed are based on matcco/rhyyppalli ad engine count of impressions. In the event of a conflict between the number of impressions reported by matcco/rhyyppalli and any remote server, the matcco/rhyyppalli count stands.

matcco/rhyyppalli reserves the right to pull a third party redirect if:

  1. Our dimensions and file-size requirements are violated.
  2. Banner content conflicts with the site or is considered offensive or inappropriate to matcco/rhyyppalli viewers.
  3. There is latency, server downtime or other issues that affect our content pages or user experience.

 

The following are guidelines for html ad submissions:

  1. The ad must not contain nested tables. Nested tables would consist of a table within a table. If there is more then one <table> tag in the html for the ad, that implies that there are nested tables in this particular html.
  2. All images must have width/height tags. This must be provided in the html. To check for these tags, please view the <img src> tags and make sure there is height and width measurements within said tag. Example: <img src="wooza.gif" height="22" width="100" border="0" alt="Wooza">
  3. FORM ads must use the GET, not POST method. An ad is a FORM ad if it has a tag such as: '<form method=get action="http://www.matcco.com/cgi-bin/form.pl">' within the html. Notice in the example that the method="get".
  4. Form ads cannot have multiple destinations URLs. HTML ads with an imagemap can have multiple destinations URLs, however, they cannot be tracked separately. That is, even if the user can click different areas and go to different sites, we can only report the number of clicks for an ad, not the number per each of the different click thru URLs.
  5. Html is accepted for all creative sizes except 87x87, 88x31 and interstitials, code and creative elements do not exceed the maximum file size of 12K.
  6. Search Box HTML ads are not accepted on matcco/rhyyppalli search pages.

   

 We accept:
Checks & Money Orders.
Payment MUST be in Dollar Funds.

Your e-business Partner

Contact: Publisher (AIPCE): publisher@aipcefrontieres.org

Europe Office: globalcitynews@aipcefrontieres.org

Middle East & Asia Pacific Office: India: aipce@aipcefrontieres.org

Our Portals are viewed at thousands of locations throughout the whole world.. It is also a possibility that the article which features your site will also be posted on our Portals. Although we can't guarantee that, we do post the URL of all of the sites through the Portal  Review Index.


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